Preliminary selected sales figures for Answear.com SA for Q4 2022 and 12 months 2022.

Title: Preliminary selected sales figures for Answear.com SA for Q4 2022 and 12 months 2022.
Date: 2023.05.01
 

The Management Board of Answear.com S.A. informs about preliminary sales data for Q4 2022 and the whole year 2022 together with comparative figures for Q4 2021 and the whole year 2021.

Preliminary sales figures for Q4 2022 and the whole year 2022:

- In Q4 2022, online sales (1) increased by 33% compared to the same period of 2021, amounting to PLN 375 million (Q4 2021: PLN 282 million). Online sales for 12 months of 2022 amounted to PLN 982 million and increased by 36% when compared to 12 months of 2021, with online sales of PLN 721 million recorded in that period.

- Sales revenue calculated in accordance with IFRS (2) for Q4 2022 amounted to PLN 359 million and increased by 39% when compared to 4Q 2021. Sales revenue for the full year 2022 amounted to PLN 969 million and increased by 42% compared to 12 months of 2021, when sales revenues amounted to PLN 683 million.

Company's Management comments to the reported figures:

During 4Q 2022 the Company recorded the highest sales during its history, with the y-on-y growth rate of quarterly online sales amounting to 33%. Combined with very good results in Q3 2022, the Company has achieved an increase of 40% in the second half of the year 2022 being above the dynamics achieved in the first half of the year (being 31%), and all this despite a very high base in the previous year, especially in the fourth quarter. Answear.com is currently one of the fastest growing e-commerce platforms in Europe in the fashion industry, successfully achieving strategic goals and continuing of dynamic growth, despite the more difficult macroeconomic conditions observed in 2022.

The achievement of such good sales results in the fourth quarter, as well as throughout the whole 2022, is the result of the consistent implementation of the company's strategy and its execution efficiency resulting in - among others:

- optimal level of stock purchased for the season autumn-winter 2022 collection and effective management of stock, accurately responding to the needs of the consumer on each of the individual markets of the region;

- development of the offer in new categories, premium, sport/outdoor, and home _amp; lifestyle, which is very popular especially in the Christmas period among customers looking for inspiring gifts;

- very good results of geographical expansion carried out at the end of 2021 and in H1 2022 - new markets are currently generating sales above the assumed plans;

- effective marketing activities, including TV advertising campaigns, which supported the process of building brand awareness and effectively supported sales in the most important period for online businesses, i.e. Black Friday / Black Week and the Christmas;

- despite the difficult geopolitical situation - effective sales activities on the Ukrainian market;

- technological and operational improvements allowing to maintain the shortest possible delivery times, despite increased order volumes, resulting in a high degree of customer satisfaction.

Explanations:

(1) On-line sales means sales invoiced during the period, including also credit notes related to returns received and booked during the period and also including sales based on commission agreements with suppliers in its full price (net value) paid by customer. On-line sales include also charges invoiced to customers for shipments below the free delivery threshold.

(2) Sales revenues according to IFRS accounting standards include revenues from the sale of goods purchased for its own account as well as revenues from the sales based on commission agreement expressed as revenue from commission services being calculated as the difference between sales price invoiced to customer and value of merchandise sold. Sales revenue include also commission for running the_#160;www.wearmedicine.com_#160;internet site and charges invoiced to customer for shipments below the free delivery threshold. Sales revenue figure is also adjusted by the value of provisions for the returns corresponding to sales transactions executed during reported period but expected to be processed in the next period. Moreover, it also includes provision for customer loyalty program accounted for sales recorded in reported period.

Disclaimer: The Company advises that the sales figures presented are preliminary and have been calculated in accordance with the best Management's knowledge at this stage and may differ from the final figures for Q4 2022 and whole 2022, which will be published in year-end report.